Dear Reader,
Welcome to The Fund Marketer! Here you'll find lists and summaries of 300+ service providers, products and organizations that help investment managers raise assets and serve investors.
You'll also find helpful guides to the fund marketing ecosystem, insightful Q&As with fund sales and IR heads, a directory of institutional investor interviews, and discounts to interesting conferences. We also run a discussion forum for client-facing professionals at investment managers.
As someone who has been working in fund marketing and communications for over two decades, I created The Fund Marketer as a unique information resource to help fellow professionals in their roles. I'm constantly researching and adding new content and welcome your feedback on what would be useful to you.
Feel free to contact us with any comments or to join our email list to receive notifications when we post new content. You can also find me on LinkedIn if you'd like to connect.
Best,
Ed Rowley
What information do you cover?
We research and publish information that helps fund marketing, sales and IR professionals in both alternative and traditional asset classes. We provide an extensive directory of products and service providers, proprietary guides to the fund marketing ecosystem, peer Q&As and other resources.
What are the requirements to be listed?
Firms are listed based on their relevance within a category. We also have size limits (specifically, we look to list firms rather than freelancers and single individuals). There is no cost to be listed, and similarly, firms can't pay to be listed.
Where does the information come from?
We summarize information that comes directly from the firms listed, such as their website content and social media descriptions, or sent directly to us.
Do you provide recommendations or do due diligence?
We don't independently verify information, or recommend or endorse any organizations or any related products or services. Links are provided to each firm's website, so that you can contact firms to verify and assess information.
How complete are your lists?
While we aim for completeness in our lists and add to them over time, our lists will lack some relevant organizations, products and services. Organizations that believe they should be listed can contact us.
How can I use this information?
The information is free to access and you can use it to find products, services and insights that may help you. However, the information can't be replicated or used as the basis for a commercial product. To read more about using our information, see our Terms.
Audience
Over the past 12 months, The Fund Marketer received 130,000+ page views from 50,000+ visitors. Service providers can partner with us to build their brands and drive leads among an audience of fund managers looking for solutions to raise assets and build their businesses.
Advertising
We run ads that are relevant for fund managers. To request our media kit with rates and further information, contact us.
Marketing Solutions
Firms that are included in our lists can add sales and marketing content to their summary to transform it into a powerful marketing, branding and lead generation tool. Contact us for further information.
